MEZZANINE

Concept validation, user research, UX, UI for Mezzanine — a vertical social network for curiouss young people.

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A limited public view is important for network growth. A user must sign up or sign in to 'Read More' or interact with the content.

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The homepage is populated with recent content from accounts you follow, popular tags, and suggested accounts.

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Profiles are simple. Users can follow an account, or request to send a message.

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To message, two users must both 'Allow to DM' or must both follow each other. Users can browse other members in the 'New Recommendations' feed.

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Reporting options are always exposed when messaging. This clearly sets the standard for conversations on Mezzanine. Data captured through the reporting system is aggregated, and repeat offenders are issued warnings. 

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When accessing Groups for the first time, users are prompted to enter some curiousities.

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Based on their curiosities, users are suggested Groups they could apply to join.

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Group members can join text, audio, or video channels. Groups are designed to feel intimate and communal, using familiar community UI patterns. 

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'Allow to DM' facilitates clear signalling of interest. Only when two users have both 'Allowed to DM' is a 1:1 chat unlocked.